DFIPL

Established: 2010.     Franchise Started: 2010
Outlets: Company Owned (), Franchise (3)
Investment:

Madhaiya- "the cottage" (MTC) - An Overview:
The rural wave descends upon the confines of urban senses. A step into a surreal world of make believe. Welcome to Madhaiya- "the cottage" (MTC) - Pan Indian traditional culture restaurant, in the confines of a 32,000 square feet- which comes to life for the first time in the city of TDI Kundli. Introducing the first ever, MTC.

MTC is the flagship restaurant of Dream Foods India Pvt. Ltd. Which has successfully launched an entire range of hospitality services including state of the art banqueting halls, outdoor catering services, restaurants, food courts and hospitality solutions.

While there may be some outlets that may offer similar themes, they essentially focus on a particular region. Probably for the first time in India, Madhaiya- "the cottage" will serve traditional authentic Indian vegetarian & Non vegetarian food - from Kashmir to Kanyakumari and from Gujarat to Manipur- amidst Pan Indian rural backdrop replete with live performances, folk dances, arts & crafts.

The concept is of a SINGLE TICKET RESTAURANT, where you pay a fixed rate at the entry for adults & children and feast as much as you want on the delectable spread in a vibrant ambience with your entire family. The feast is served on food Khomchas (Kiosks) to your heart's content - from appetizers to chaats to main course to desserts. Where the spread is concerned you shall be spoilt for choices. The menu ranges from refreshing sugarcane juices to lassis, chanchs, chaats to Amritsari kulchas, chole bathure to hyderabadi biryanis, matka kulfis and many more. It's an unlimited food extravaganza. The menu is going to be on rotation showcasing all the traditional cuisine of India. The management boasts of traditional cooks sourced from origin domain to add the authenticity, the spices and the rare ingredients sourced from the respective native centers.
Effectively utilising the creative interior specs, the environs of an MTC actually transfer you into a mystical land. The mud plastered walls and characteristics rural finery transcend you into a surreal world of an era gone by. The lavish varandah is reminiscent of a Zamindar's haveli adorned with antiques. One may even be tempted to explore the options of dining on a cottage style sitting, traditional Khaat or a shahi diwan or just walk around the entire MTC on foot. There are exclusive facilities of prior table reservations.

At Madhaiya- �the cottage�, you can Jump into the mood with a colorful Rajasthani folk troupe or a graceful garba or a vibrant Bhangra or a traditional lavani or a Manipuri folk dance or for that matter a hilarious nautanki and Madhaiya ke NAKHRE, Tu-Tu Main-Main and many more... Guests are often seen joining the folk troupes after the meals or found busy bargaining with the chudiwalla, Juttiwalla, mehndiwalla or the pheriwalla�s.
In Madhaiya- �the cottage�, you will get to see the amazing diversity of our country. It is indeed a unique fine dining experience where apart from Mouth-Watering Pan Indian food with desi and humble village service, there is a whole range of activities for all age groups to keep themselves occupied in the ocean of joy. It also provides an opportunity for busy Professionals / Businessmen facing shortage of time or opportunity to take their families for a native holiday.

Expected Investment for Franchise:
Investments Includes:	Franchise Fee     Equipments     Furniture and Fixtures     Advertising / Marketing
Capital Investment required:	1.5 crore
Expected Payback Period:	3
Expected ROI:	30%
Any other Investment needed:

Expected Investment for Franchise:
Franchise Fee:
Investments Includes:	Furniture and Fixtures     Advertising / Marketing
Capital Investment required:

Franchise Training Program:	Training Program available for the franchisee   Software/Hardware Support included in the Franchise Fees
Franchise Training Venue:	Franchise Site
Franchise available in Regions:	Central   Southern   Northern   Eastern   Western
Area/Site Preference:	Commercial,Mall / Super Market
Minimum Floor Area needed:	15,000
Term of Franchise Agreement:	9 yrs
	Franchise Agreement is renewable
Other Important Points	Minimum Guarantee given     Facility provided     Master Franchise Available    Site Select Help given