Rajeev Gupta - Franchise Mart

Rajeev Gupta


Q. Tell us about the idea behind Golden Bells and its success?
A. Golden Bells as a brand is a complete amalgamation of piousness that is Gold into divinity that is Bells. Such a combination can mould any individual into an outstanding academician as well as the best of human being too. Success is a very relative term. For me, the term signifies real value for money for the parents who have entrusted to us the shaping of the base years of their kid. If this is the parameter of defining success, then I assure you that we are really successful.

Q. What made your mind to take your school to franchise route?
A. When I saw kids coming to my School at Ashok Vihar from as far as 20 to 30 kms that was the time when I thought of extending my arms.

Q. What scope do you estimate in the educational sector, when it comes to franchise?
A. I intend to open 100 Golden Bells by the year ending 2014.

Q. Tell us about the USP of your school.
A. Once a child of Golden Bells, Always a child of Golden Bells.

Q. What strategy you follow to sustain your brand name in the sector?
A. There are two ideologies – TO WIN YOU MUST FIRST BEGIN and the other is YOU DON’T WIN A SILVER, YOU LOSE A GOLD.

Q. How do want to cautious the franchisees from the pitfalls?
A. Be Honest and Committed to the cause of Education first and Money second.

Q. Brief us about the mission and vision statement of your school?
A. Mission and Vision of Golden Bells is – We value your precious Ones

Q. What kind of training and support you’ll offer to your franchisees?
A. Training and Backend support will be on various parameters such as curriculum, selection, training and monitoring the staff, hardware and software, marketing, events, etc.

Q. Where do you want to see Golden Bells in next five year?
A. The best in town in all towns!

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