The most important concern an entrepreneur confronts whilst starting a company is boosting funds and acquiring necessary resources to keep the challenge undertaken.“The safest way to begin with itis to invest from your own pocket and get equity from family” affirms Ashutosh Garg, founder of GuardianPharma. Garg, an expert managerturned-entrepreneur, says his family filled the self-assurance in him along the investment from friends to get his dream — Guardian Pharmacy.

A stickler pertaining to facts, an issue that he harvested in the course of his management and business days, Garg states it is always great to sign a good deal with every single shareholder,so that you have no distinctions later, and it is of great importance to the entrepreneur to ensure that he contains the ideal legal rights to maintain the business of the organization moving. Stressing aboutthe dependence on diverse sources regarding funding, Garg says almost every corporation will need debt to develop.

Startup companies confront the particular major dilemma regarding how to boost debt as Garg encountered numerous problems while doing this. Garg approached bankers for financial assistance to make Guardian and when asked for guarantee to secure the debt, he eventually ended up parking his home as guarantee to acquire funding.
“Giving your home as collateral is something I would never advise. Raising early debt was the hardest part of building Guardian Pharma. The key learning learning here was that one has to know how to raise funds or get expert advice on raising borrowed funds” says Garg.
Like debt, raising working capital is a challenge too. “Raising private equity will always dilute the shareholding of the promoter of a company.

Once a company is established,the priority of the promoter is to ensure the growth of the company which with time will have many more stakeholders, including employees, creditors, vendors, governments and most importantly, customers” says Garg.

As Guardian began to develop, it required additional finances. Garg went to Cipher Capitol, an investment banking firm based in Mumbai, to help guide him. During the program, he understood that it’s better to make a traditional first information memorandum and acquire potential people to buy in as opposed to make over-aggressive projections in the first place. Guardian found a robust equity partner in Samara Capitol which supported Garg’s aspirations and in the process Samara has invested in the business twice.

Advising startups to keep a strong hand in expense management, Garg says it has to start at the top and there are simply no different yardstick with regard to management and personnel. “It is very easy to build overheads but very difficult to control them. A rupee saved is a rupee earned” says Garg.

Guardian Lifecare is present in more than 20 cities in
North, East and West India
Mumbai, Gurgaon, Delhi,
Noida, Meerut, Faridabad,
Ghaziabad, Jaipur, Varanasi,
Hissar, Ludhiana, Lucknow,
Kanpur, Gorakhpur, Allahabad,
Agra, Jhansi, Kota,
Bangalore and Pune.

ITS BRANDS ARE:
GUARDIAN PHARMACY: A reliable and well stocked pharmacy and beauty store
AUSHADHI BY GUARDIAN: The best stocked chemist in rural and semi urban India, providing a wide range of reliable medicines
GNC-LIVE WELL: The finest nutraceutical store with the widest selection of vitamins, nutritional supplements and sports nutrition.
GUARDIAN BRANDS: Its own labels of supplement and other quality products at affordable prices.

SUPPLY CHAIN – The company has a robust supply chain, which handles 55,000 SKu’s across the chain and we deal with every major pharmaceutical company in the country. It has four distribution centres as follows:
Gurgaon (7000 sq ft)
Ghaziabad (6000 sq ft)
Varanasi (2000 sq ft)
Jaipur (2000 sq ft)

WHY BECOME A FRANCHISEE?

At Guardian the company believe that there is a significant business opportunity in providing quality health and wellness service in the area of pharmacy retailing, and franchising as the business model is primarily meant to encourage business men and professionals from medical and non-medical background.
Each Guardian franchisee would have a Project Cost of less than Rs. 9 lakh. Each Guardian pharmacy is expected to have a turn over of Rs. 54 lakh in the first year and the turnover is expected to double after two years.

WHAT HELP GUARDIAN LIFECARE WILL GIVE?

GUARDIAN LIFECARE’S ASSISTANCE TO FRANCHISEE INCLUDE FOLLOWING:-

Assistance in site selection
Procurement of stocks only from company-owned warehouse
Pharmacy architecture and design
Recruitment of people and their training
Project management
Pharmacy management software installation in the developmental phase of the pharmacy project

Once the pharmacy is operational each pharmacy is provided with continuous support in marketing operations and quality assurance.