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Sewa to expand footprint via franchising |
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Sewa to expand footprint via franchising
Self Employed Women's Association (Sewa) is looking to expand through franchising route.
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Self Employed Women's Association (Sewa) is looking to expand with the launch of its new premium handicraft brand 'Hansiba'.
Sewa plans to open eight 'Hansiba' outlets across the country by the next financial year from the present three in New Delhi, Ahmedabad and Mumbai through franchising route.
Almost 60 per cent of the sales from Hansiba - named after a 92-year-old artisan who created the designs - will go to 15,000 artisans involved with the brand. The artisans are paid an average monthly income of Rs 800 to Rs 1,200 depending on the quantum of the work they do.
Besides Gujarat, artisans for Hansiba would also be sourced from West Bengal, Assam, Karnataka, Bihar and Uttar Pradesh.
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